"This is a major contribution to the accounting profession! "

“Rich and practical insights that can be easily applied in our day to day life."

"I recently completed the Cash Flow Master Class online, and I must say it was an incredibly valuable experience."

"Despite having worked with Cash Flow Statements for years, I still learned a great deal from the excellent presentation"

Does This Sound Like You?

  • You're struggling to MANAGE your business Cash Flow.

  • You're struggling to ANALYZE and PLAN your Cash Flow.

  • You're struggling to GROW using Cash Flow intelligence.

The Truth is Many Professionals Struggle

The current global economy requires dynamic cash flow planning, but not everyone has the skills to rise to the occasion.

"I have completed EMBA last year and currently about to finish Executive Program in Strategic Finance course. I however always felt that I was missing practical guide on managing cash flow. The Cash Flow Masterclass has perfectly filled the gap."

Charudutt Butala, Founder and Managing Director - Butala Consultancy Services

Strategic Cash Flow Skills Just Aren't Really Taught Anywhere.

How can you master cash flow if you don't understand its drivers and their impact?

Did you know?

  • If you fail to connect Net Income with Cash Balances ...

    ...you risk misguided business decisions that could jeopardize your company's liquidity and business viability.

  • If you fail to optimize your cash conversion cycle

    ...you risk cash shortages that impede daily operations, damage supplier relations, and threaten growth opportunities due to tied-up capital.

  • If you fail to effectively manage cash flows from operations, investments and financing

    ...you risk cash flow shortages that increase operational risk, dramatically reduce business value and potentially lead to bankruptcy

You're Not Alone

  • 61% of businesses around the world struggle with cash flow management.

  • 30% of businesses regularly struggle to pay vendors, loans, or staff due to cash flow issues.

  • 82% of businesses failures are due to cash flow management problems.

Meet The Cash Flow Masterclass

The on-demand video course designed to help you end your cash flow struggles.

Exclusively Available Here.

This unique masterclass is led by a seasoned entrepreneur, banker, CPA, and MBA with over 20 years of experience. These course materials and insights are not available anywhere else and they will give you the competitive edge you need to take your career or your business to that next level.

Practical Knowledge. Unparalleled Expertise. Transformative Approach.

Gain access to unparalleled expertise and knowledge that will transform your approach to cash flow management.

Just Imagine Having...

  • The practical skills required to manage cash flow effectively in your business

  • The ability to optimize and plan cash flows effectively for sustainable business growth

  • The knowledge to drive strategic business decisions with cash flow intelligence

  • Professional respect for your critical subject matter expertise

  • The rewarding work and career you trained for

Learn Cash Flow Strategy with my Free Webinar

If you're ready for a strategic finance transformation, this is the video course for you.

  • 50+ Lessons

    Strategic Cash Flow Management Concepts to Help you Achieve Mastery

  • 10+ Downloadable Infographics

    Cash Flow Management Infographics

  • 10+ Downloadable Excel Practice Files

    Excel Templates and Practice Files


"I work as a CFO but I found it very eye opening and educational."

"Extremely useful not only for CPAs but also for non-financial executives and business owners who work closely with their CFOs."

"I highly recommend taking the Cash Flow Masterclass, implementing the entire process described in the course and using the KPIs to manage cash flow in your business.”

What Will you Learn?

The Cash Flow Masterclass

☑️ The Importance of Cash Flow in Strategic Business Decisions

☑️ The Anatomy of a Cash Flow Statement

☑️ How to Analyze the Cash Flow Statement

☑️ How to Tell a Compelling Cash Flow Story

☑️ Types of Cash Flow Statements: Direct vs. Indirect

☑️ How to Prepare a Cash Flow Statement: Direct vs. Indirect

☑️ What are the Key Cash Flow Drivers?

☑️ The Cash Conversion Cycle: calculate, analyze, improve

☑️ Cash Flow Management: Optimizing vs. Maximizing

☑️ Cash Flow Mistakes to Know and Avoid

Are you ready of a transformation?

Get ready for some serious cash flow intelligence

Understanding cash flow is no longer just an accounting requirement, it's a business imperative.

Without this fundamental grasp, businesses miss out on critical growth opportunities and risk financial distress.

But, when a business is powered by cash flow intelligence, the narrative changes.

Develop a comprehensive understanding of cash flow & learn how to lead businesses towards sustainable growth.

Become indispensable to your organization, drive prosperity, earn recognition, and command respect through your proactive, strategic, and problem-solving approach to cash flow management.

5 ⭐Testimonials

Learn from the #1 Linkedin Corporate Finance Content Creator

300,000+ Followers & 100+ Million Content Views

About Your Instructor

Hi, I'm Oana Labes. I'm a CPA and I built my career and my business around strategic finance. Today I am here to help you build yours the same way.

The Cash Flow Masterclass is the result of 2 decades of experience in the world of finance, business, entrepreneurship and commercial lending.

I have an MBA from one of Canada's top tier business schools, a CPA designation from one of the best programs in the world, and over 14 years of experience advising and financing hundreds of Canadian companies.

I have distilled my extensive and unique expertise in cash flow management to save you from having to spend 20 years learning what I know, and instead help you get farther ahead in your career and your business.

I am confident this course will help you grow your knowledge and expertise, expand your earnings, and influence and overall improve your business and your life.

Course Comparison

  • The Cash Flow Masterclass

    ✓ Full Course Curriculum (2.5 hrs)

    ✓ Direct vs Indirect Cash Flow Lesson

    ✓ Direct vs Indirect Cash Flow Case

    ✓ Full Set of Financial Models

    ✓ 16 Week Rolling Cash Flow Fcst.

    ✓ Completed Cash Flow Template

    ✓ Full List of Infographics

    ✓ Full Course Length

    ✓ Full Course Downloads

  • The Masterclass for Executives

    ✓ Partial Course Curriculum (2 hrs)

    x Direct vs Indirect Cash Flow Lesson

    x Direct vs Indirect Cash Flow Case

    x No Blank Cash Flow Model

    ✓ 16 Week Rolling Cash Flow Fcst.

    ✓ Completed Cash Flow Template

    ✓ Full List of Infographics

    ✓ Full Course Length

    ✓ Full Course Downloads

  • The Masterclass in Portuguese

    ✓ Partial Course Curriculum (2 hrs)

    x Direct vs Indirect Cash Flow Lesson

    x Direct vs Indirect Cash Flow Case

    x No Blank Cash Flow Model

    ✓ 16 Week Rolling Cash Flow Fcst.

    ✓ Completed Cash Flow Template

    ✓ Full List of Infographics

    ✓ Full Course Length

    ✓ Full Course Downloads


"Oana has a remarkable talent for simplifying intricate concepts, making them accessible to individuals with varying levels of financial literacy."

“Oana is highly skilled in business, strategy, accounting, and finance."

"She has an amazing level and insight and knowledge"

"Oana's depth of knowledge and abilities to communicate complex and detailed insights across platforms and audiences is unique and noteworthy."

Master Cash Flow Full Circle

  • Accounting

    Accrual vs. Cash Accounting Preparing Cash Flow Statements Direct vs. Indirect Cash Flow

  • Finance

    Understand the Cash Flow Statement Assess the Cash Conversion Cycle Analyze Key Cash Flow Drivers

  • Business

    Optimize Cash Flow

    Finance Cash Requirements

    Avoid Cash Flow Mistakes

  • Forecast

    Model the Cash Conversion Cycle Model the 13 Week Rolling Cash Flow Model the Long Term Cash Flow Forecast Monitor and Manage Cash Flow Risks


"I've been an accountant (RIA, CMA, CPA) for 43 years but I have never seen the Cash Flow Statement and the Cash Flow Management Process described with the level of clarity and completeness provided throughout this Masterclass."

What's Included?

☑️ Comprehensive, easy-to-follow modules covering all aspects of cash flow management

☑️ Engaging video lessons, practical exercises, and real world examples

☑️ Downloadable course presentation to reference after the course at your convenience

☑️ Downloadable Excel templates and infographics to support your cash flow mastery

☑️ Interactive quizzes and assessments to test your knowledge and track your progress

☑️ Lifetime access to course materials, so you can learn at your own pace

☑️ Access the course materials anytime, anywhere and from any device

☑️ Access to future materials added to the course at no additional cost to you

☑️ Completion Certificate


"The slides, quizzes and infographics are of excellent quality "

"The instructor, Oana, did an excellent job of explaining concepts in a clear and concise manner.”."

"The Cash Flow Masterclass is great value and you will walk away with both practical skills and strategic knowledge”.

Course curriculum

The Cash Flow Masterclass

    1. Welcome & Course Files Download

    2. How to use this course

    3. Before we begin...

    1. Why Manage Cash?

    2. 15 Reasons to Improve Cash Flow Management - Infographic

    3. The Cash Flow Masterclass - Cash Flow Quiz - Start of Course

    1. What Cash Flow is Not

    2. Profit is not Cash Flow - Infographic

    3. Revenue vs. Profit vs. EBITDA vs. Cash Flow - Business Case & Excel Template with Solution

    1. Cash Vs. Accrual Accounting

    2. Cash Vs. Accrual Accounting - True or False Quiz

    1. Why do we need a Cash Flow Statement?

    2. What does a Cash Flow statement show and how is it used?

    3. The Anatomy of a Cash Low Statement

    4. Operating Cash Flow Inflows & Outflows

    5. Financing Cash Flow Inflows & Outflows

    6. Investing Cash Flow Inflows & Outflows

    7. Putting it all together

    8. Cash Inflows & Outflows - Infographic

    9. Transactions Classification Exercise

    10. Cash Flow Impact Exercise

    1. Analyzing the Cash Flow Statement - Level 1

    2. Analyzing the Cash Flow Statement - Level 2

    3. Non-Cash Transactions Exercise

About this course

  • $299.00
  • 52 lessons
  • 2.5 hours of video content
  • Lifetime Access
  • App Available
  • Available on the Go


  • Why should I take this course?

    This comprehensive course will help you learn how to drive strategic business decisions by confidently navigating the world of cash flow management. It will support you to accelerate your career, expand your business, and enable you to have the impact and influence you've always dreamed of.

  • What will I learn in this course?

    You'll learn how to seamlessly connect profits with cash flow, master the art of crafting a compelling cash flow story, effortlessly prepare accurate cash flow statements, and utilize the cash conversion cycle to drive strategic business decisions.

  • Why is cash flow so important?

    As this course will show you, poor cash flow management can result in serious business mistakes and potentially irreversible consequences. Meanwhile, strong cash flow skills foster enhanced business profitability, enable smarter business choices, and support a much more rewarding finance career with greater earning potential.

  • Who is this course for?

    This comprehensive masterclass is designed for finance professionals, corporate executives, and entrepreneurs looking to deepen their understanding of corporate cash flow management, and advance their businesses and careers. It's explained in layman's terms so everyone can relate and follow along well, without requiring any pre-requisite knowledge.

  • Who is this course not for?

    This course is not suitable for individuals who lack interest in cash flow, its drivers, and its strategic importance to the sustainability and growth of an organization.

  • What is 1-1 Coaching?

    1-1 Coaching will get you personalized guidance and feedback. You will work directly with the course instructor and will receive individual attention and support to clarify, discuss or explain topics of interest from this course.

  • Will I get a completion certificate?

    Yes! You will get a completion certificate which you can proudly display on your Linkedin profile page or list on your resume!

  • Will I have lifetime access?

    Yes! And you will also benefit from future additions to the course, such as new videos or new infographics and templates.

  • OK, I'm ready. What do I do to get started?

    Click Enroll Now to start learning TODAY! The course today for the nominal investment of $299, or choose a coaching package to get additional support and coaching from the course instructor.

Transform your Business and Career

Unfortunately this Promotion is Expired

Until January 29.

Excusive EBITDA Webinar. Don't miss out on a unique opportunity to get critical knowledge and strategic insights about the world's most controversial financial metric. Learn to make better business and financing decisions when using EBITDA. Save time and avoid costly mistakes with this high value bonus.

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Are you serious about advancing your career?

Then this course should be at the top of your list, for the massive value it will provide compared to the nominal investment required on your part.

Do you quality for Purchase Parity Pricing?

If you're ordering from a qualifying country, you will automatically be shown a reduced price up to 50% lower than the regular course price.

If you're serious about your career or your business, you need this course!

Improve your strategic decision-making, accelerate your career and expand your business with this one-of-a-kind, strategic finance course.

the cashflow masterclass available on any device

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